
Lake house rental · Shelby, AL
Emma’s View on Lay Lake
A calm, photo-led website for a two-bedroom lake house on Lay Lake in Shelby – the cabin room by room, a gallery, a guide to the lake and booking one tap away on Airbnb or Vrbo.

- 5pages – no login or database to attack
- 2booking channels, one tap away
- 289miles of shoreline in the Lay Lake guide
Google Lighthouse · mobile · Oct 2026
- 99Performance
- 96Accessibility
- 100Best practices
- 100SEO
The challenge
The old website was built for a content system that bots attacked day and night and that needed constant updates – for a site whose content hardly ever changes. The photos had no descriptions, the homepage had no search description and guests had to look for the booking links.
What we built
We rebuilt it as a fast static website: no login, no database and nothing for bots to break into. A warm photo grade ties the phone photos together, a “day at Emma’s View” story leads from the porch to the fire pit, every room has its own section and Book & Contact answers the usual questions before guests reserve. Old addresses lead to the new pages.
Under the hood
Key features of the build
A day at Emma’s View
A scroll story from morning coffee on the porch to the fire pit by the water.
Gallery
Photos by room and outdoors with a lightbox – sharp on phones and on large screens.
Lay Lake guide
Boat ramps, fishing, trails and the shoreline – local content for people searching for a cabin on the lake.
Book & Contact
Airbnb and Vrbo buttons, check-in times, house rules and a FAQ with structured data.
Explore the design
Scroll through the whole page
Scroll inside the window

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